Facebook launches 360-degree videos on iOS


Facebook and YouTube are not usually thought of as competitors, as one is a social-network and another is a video-sharing platform. However, both are more similar than you think. Both are primarily driven by ad-revenue, and both allow to share videos. In fact, Facebook’s videos have been growing exponentially as a whole, and content creators are starting to experiment with Facebook Videos, thus posing as a threat to YouTube.

Facebook has apparently recognized how useful its Video sub-platform is, which is why it is launching 360-degree videos on iOS, after already launching them on Android and the Web. This comes a few months after YouTube itself announced support for 360-degree videos. Not only videos, but now 360-degree advertisement support is here, so marketers can create even more immersive ads.

These 360-degree videos are suitable for Virtual Reality, which of course interests Facebook since it owns Oculus. Since these videos are hard to make, Facebook is launching a site that serves as a starting point for those looking to make such videos.

What do you think? Can Virtual Reality take off?


What are your Thoughts? Speak your Mind!

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s