We have all heard of the smartphone market being saturated. But when market saturation is the topic, it is the developed countries that are being talked about. In developing countries, there are still billions without smartphones.
And this is primarily because of the cost barrier. To get a smartphone, you need to pay at least $100 to get a decent smartphone, which is a bit on the higher side for developing countries.
And now, Ringing Bells, an Indian company has done the impossible: Make a smartphone that costs only $4. Now you may think that you would be getting a phone that is close to falling apart in your hand at that price, but it is actually pretty decent.
The Freedom 251 has a 4 inch display with a 800×480 pixel resolution, a 1.3 Ghz quad-core processor, 1GB RAM, , 8GB of storage and a pair of 3.2MP/0.3MP cameras.
It runs Android Lollipop, so while you won’t be on Marshmallow, you would still be running a relatively recent version of Android.
The fact that you can get a phone for so cheap is simply astounding, and with internet penetration, marketing and large-scale production, smartphones can penetrate developing markets faster.
What do you think?