The Samsung Galaxy S7 and S7 Edge are in their second month of availability, and it appears that sales are going very well. A recent report by CNBC noted early indications of “stronger-than-expected” sales, and even went so far as to claim that Samsung had “rediscovered its mojo” with its latest flagship smartphones. The truly interesting test will be comparing S7 and S7 Edge sales to those of the iPhone 7 expected out later in 2016. In the meantime, however, it seems safe to say that Samsung has a hit on its hands.
So what is it that’s making customers fall in love with these new Samsung devices? The answer to that question will vary from one customer to another because there’s not one major update or feature that defines the S7 and S7 Edge. But here are three of the things that set the phones apart from their predecessors and from the market at large.
1. Water Resistance
It’s likely that the water resistance is considered to be the “sexiest” new feature by most consumers, and with good reason. Most top-notch smartphones have in the past been extremely vulnerable to water, meaning whether you dropped one in the bathtub or spilled a drink near it it could be ruined. The S7 and S7 Edge essentially eliminate this problem. These phones can survive in about 1.5 meters of water for a short time, and easily deal with splashes or brief submersions. BGR’s analysis of the resistance explains exactly how this is possible for anyone who’s interested, but the bottom line for most consumers is that this is a phone that won’t get ruined as easily.
2. Faster Charging
Battery improvements have become the norm for new editions of existing smartphones, and thus they’re often overlooked. That’s to say when you get a new smartphone you basically expect at least a mild improvement in battery capability and/or charging speed. But the S7 has actually made some pretty significant leaps in these categories, rather than just the obligatory inching forward. According to Verizon Wireless, we’re talking about the ability to charge from 0-100% in “virtually no time,” and then to enjoy the power of the biggest battery ever put into a Samsung phone. This all amounts quite simply to more convenience.
3. Brighter Photos
Finally there’s the camera to consider, and somewhat like battery performance this has come to be an area in which consumers expect improvements. Samsung’s gone an inventive route, however, and instead of simply increasing the megapixels in its camera (which always makes for a nice sounding feature on an advertisement), they’ve actually downsized in order to improve photography in dim light. That, plus a faster autofocus, have proven to be among the bigger selling points. CNET’s analysis of how the camera’s picture-taking stacks up against the S6 and the iPhone 6 showed some favorable comparisons.
All things considered the S7 and S7 Edge may not be game changers in the smartphone market. But that doesn’t mean they’re not among the best phones out there, and these three defining features are the major reasons why.
This article was written by Blaine Kelton, an aspiring new writer. You can follow her on Twitter.